Roland US  
 
 
 
 
 
 
 
     
  The Roland MV-8000 Production Studio was targeted for professional music producers. The campaign included print and web elements aimed at marketing the digital production studio to some of the biggest names in music today. The campaign used two industry heavies as evangelists, Jermaine Dupri and Armand Van Heldon, to associate the product with professional, working, recognizable music producers.